Privacy policy

Last Updated: April 30, 2026

At Capy LLC ("Capy," "we," "us," or "our"), we respect your privacy and are committed to being transparent about how we collect, use, share, and protect your information. This Privacy Policy applies to information we collect through yourcapy.com (the "Site"), our marketing communications (including email and text messages), and our customer service channels.

This policy is intended for residents of the United States. Capy does not knowingly serve customers outside the U.S.

1. Information We Collect

We collect the following categories of personal information:

  • Identifiers: Name, shipping and billing address, email address, IP address, phone number, and (if you create an account) account credentials.
  • Commercial Information: Order history, products purchased, returns, and product preferences.
  • Internet and Device Activity: Pages viewed, clicks, time on site, referring URLs, browser type, device identifiers, and similar data collected via cookies, pixels, SDKs, and session-recording tools (including Microsoft Clarity).
  • Approximate Geolocation Data: City- or region-level location inferred from your IP address. We do not collect precise GPS location.
  • Communications Data: Messages you send us through email, SMS, contact forms, customer support tickets, or product reviews.
  • Inferences: Profiles reflecting your preferences, characteristics, and predicted interests, used for marketing personalization.
  • Hashed Identifiers: We may convert your email or phone number into a "hashed" (one-way encrypted) format to match with advertising partners like Google and Meta for "Enhanced Conversions" and "Customer Match."

We do not knowingly collect sensitive personal information such as government identifiers, biometric data, precise geolocation, or financial account details. Payment information is handled directly by Shopify Payments and PCI-compliant payment processors and is not retained by us.

2. How We Collect Information

We collect information when you:

  • Visit or browse the Site
  • Place an order or initiate checkout
  • Create an account
  • Sign up for our email list, SMS list, or back-in-stock notifications
  • Participate in surveys, giveaways, or promotions
  • Contact customer support
  • Submit a product review
  • Interact with our ads on third-party platforms

We also automatically collect information through cookies, web beacons, pixels, SDKs, and similar tracking technologies. This includes server-side tracking (such as Meta Conversions API and Google Enhanced Conversions), where event data is transmitted directly from our servers to advertising partners.

3. How We Use Your Information

We use your information to:

  • Process and fulfill orders, including order confirmations and shipping updates
  • Provide customer support
  • Send marketing communications (with your consent where required)
  • Send abandoned cart reminders by email and/or text message (see Section 5 for SMS-specific details)
  • Personalize your shopping experience and product recommendations
  • Measure and improve the performance of our marketing
  • Detect, prevent, and address fraud, abuse, or security incidents
  • Comply with legal and regulatory obligations

4. How We Share Your Information

We share information with the following categories of third parties:

  • Service providers that operate our business, including Shopify (e-commerce platform and checkout), Klaviyo (email and SMS marketing), Gorgias (customer support), Judge.me (product reviews), and Microsoft Clarity (analytics and session recording).
  • Advertising partners including Meta (Facebook/Instagram) and Google, with whom we share hashed identifiers and event data to measure advertising performance and deliver targeted advertising. Under California, Virginia, Colorado, and similar state privacy laws, this activity may be considered "sharing" or "selling" personal information for targeted advertising.
  • Shopify Network: We participate in the Shopify Network, which uses interaction data to provide business insights to us and other Shopify merchants.
  • Legal and safety purposes: Where required by law, subpoena, court order, or to protect our legal rights, property, or the safety of our customers.
  • Business transfers: In connection with a merger, acquisition, financing, or sale of assets.

The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties for their own marketing purposes.

We do not sell personal information for monetary consideration in the traditional sense, but our use of advertising cookies and hashed identifiers may qualify as a "sale" or "share" under certain U.S. state laws. See Section 8 for opt-out instructions.

5. Text Message (SMS) Marketing

If you opt in to receive text messages from Capy, the following applies:

How we collect your phone number: You may provide your phone number at checkout, through sign-up forms on our Site, through back-in-stock notification forms, or through other promotions. Providing your number and opting in constitutes your express written consent to receive recurring marketing and transactional text messages from Capy at the number provided, including messages sent using an automatic telephone dialing system. Consent is not a condition of any purchase.

What we send: Order confirmations, shipping updates, abandoned cart reminders, back-in-stock alerts, promotional offers, new product launches, and other marketing messages.

Abandoned cart text messages: Capy LLC's website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages by text message.

Message frequency: Message frequency varies based on your activity and our promotional calendar. Message and data rates may apply.

How to opt out: You can opt out of marketing text messages at any time by replying STOP to any text we send. For assistance, reply HELP or contact us at the email address in Section 15. Opting out of marketing texts will not affect transactional messages related to orders you have placed.

Carrier disclaimer: Carriers are not liable for delayed or undelivered messages. Supported carriers include all major U.S. wireless carriers.

No third-party sharing: As noted in Section 4, your text message opt-in information and consent will not be shared with any third parties for their own marketing purposes.

6. Cookies and Tracking Technologies

We use the following categories of cookies and similar tracking technologies on our Site:

  • Strictly necessary cookies required to operate the Site, including cart, checkout, and security functions.
  • Analytics cookies that help us understand how visitors interact with the Site (e.g., Microsoft Clarity, Shopify analytics).
  • Marketing and advertising cookies that allow us and our partners to deliver relevant advertising and measure its effectiveness (e.g., Meta Pixel, Google Ads tags).
  • Session-recording tools such as Microsoft Clarity, which records clicks, scrolls, and page interactions to help us improve the Site. Sensitive form fields (such as payment information) are masked from these recordings.

You can manage cookies through your browser settings, our cookie preferences tool (where available), or by using the opt-out resources listed in Section 8.

7. Location Information

We collect approximate, IP-based location data to estimate the city or region you are visiting from. This is used for analytics, fraud prevention, sales tax determination, and shipping calculations. We do not collect precise GPS location, and we do not use mobile location-based services.

8. Your Privacy Rights and Choices

Depending on your state of residence, you may have some or all of the following rights regarding your personal information:

  • Right to know / access the categories and specific pieces of personal information we have collected about you, the sources, the purposes, and the third parties we share it with.
  • Right to delete personal information we have collected from you (subject to certain exceptions).
  • Right to correct inaccurate personal information.
  • Right to data portability in a usable, machine-readable format.
  • Right to opt out of "sale" or "sharing" of personal information and the use of personal information for targeted advertising.
  • Right to opt out of profiling that produces legal or similarly significant effects.
  • Right to non-discrimination for exercising your privacy rights.

These rights are available to residents of California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Florida, Montana, Iowa, Tennessee, Indiana, Delaware, New Hampshire, Maryland, Nebraska, Kentucky, Rhode Island, New Jersey, Minnesota, and other states with applicable comprehensive privacy laws.

To exercise any of these rights: Email us at [privacy@yourcapy.com] or use the request form at [link]. We may need to verify your identity before fulfilling your request. You may designate an authorized agent to submit a request on your behalf.

To opt out of targeted advertising and "sale" or "sharing":

To opt out of marketing communications:

  • Email: Click the "unsubscribe" link at the bottom of any marketing email, or update preferences at the link provided.
  • SMS: Reply STOP to any marketing text message.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, to comply with our legal, accounting, and tax obligations (typically up to 7 years for order and financial records), to resolve disputes, and to enforce our agreements. Marketing data is retained until you opt out or after a period of prolonged inactivity, whichever comes first.

10. Data Security

We implement industry-standard administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

11. Children's Privacy

Our Site is not directed at children, and we do not knowingly collect personal information from children under the age of 16. We do not "sell" or "share" the personal information of consumers we know to be under 16 for targeted advertising purposes. If you are a parent or guardian and believe we have collected information from your child without consent, please contact us at the address in Section 15 and we will promptly delete it.

12. Third-Party Links

Our Site may contain links to third-party websites and services. We are not responsible for the privacy practices of those sites, and we encourage you to review their privacy policies before providing any information.

13. United States Only

Capy serves customers in the United States only. Our Site, products, and services are intended for U.S. residents. Your information will be processed and stored in the United States and may be accessed by service providers located in other jurisdictions for the limited purposes described in this policy.

14. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top reflects the most recent revision. Material changes will be communicated through prominent notice on the Site and, where appropriate, by email.

15. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Capy LLC Email: hello@yourcapy.com Mailing address: 10065 Wallingford Ave N, Unit 16, Seattle, WA 98133.